Sunday, February 3, 2008

SoundBite Bowl Part XXVIII

Victoria’s Secret—incomplete. Sure, Adriana Lima is hot. But that’s not enough. They should have done a better job with what was a much-anticipated spot.

Amp—incomplete.
We’ve become immune to shirtless fat guys, burning nipples or no burning nipples. That’s more of a commentary on culture at large than on this spot, but that doesn’t help the folks at Amp.

American Idol, "Dream Big - Roethlesberger" —incomplete.
Good job of selling Ben Roethlisberger. Not as good a job selling American Idol.

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