Sunday, February 3, 2008

SoundBite Bowl Part IV

Bridgestone—FG: you can’t go wrong with screaming animals

Doritos—incomplete: this was basically an ad for the artist, and for user-generated content. No one will remember Doritos.

“Unhitched” promo—FG: watching a guy lick a baby’s head is funny. Probably the only funny moment this show offers, but if you’re going to promo it, that’s the way to go.

American Idol promo—FG: made it seem like this season is something special, even though it’s probably not. With the Super Bowl and Idol, Fox is a juggernaut.

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